01 · Product Design / Service Design
LOOME
An AI-powered conversational companion for people navigating emotional transitions. Research, brand, hardware and interaction design in one system.
View case studyPortfolio · 2026
Designing brands, digital products and experiences with strategy, research and intent.
Every project starts where research, strategy and craft meet. The best experiences happen when each decision has a clear reason to exist.
Aniéli Londero
Multidisciplinary Product Designer
Branding · UX/UI · Product Design · Service Design · AI Experiences
Based in Brazil · Working remotely worldwide
Selected Work
Branding, product and strategy case studies.
02 · Graphic Design / Branding
Continental Ferramentas
Print and digital design, visual identity, websites and campaigns for one of southern Brazil's largest industrial tooling distributors.
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03 · Branding / Product Design
FCode
Brand identity and digital product for a coding school built around computational thinking — clear communication, no artificial gamification.
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04 · Social Media / Creative Direction
Startup Weekend Caxias do Sul
Communication strategy and creative direction for one of southern Brazil's leading innovation and entrepreneurship events.
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05 · Editorial Design / Visual Identity
University Projects
Collaborative work from my Design degree at Universidade de Caxias do Sul, exploring branding, editorial design and graphic systems.
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About
Areas of focus
- Branding
- UX/UI
- Product Design
- Service Design
- Design Strategy
- AI Experiences
Design driven by strategy, research and process.
I design across brand, digital product and service — pairing research and structured process with hands-on craft to turn complex problems into clear, useful and memorable experiences.
I work at the intersection of brand, product and AI, partnering with teams that need strategic thinking and consistent execution in equal measure.
Contact
Let's build something with purpose.
Open to product design, branding and design strategy roles, freelance engagements and long-term collaborations. If you're building something that deserves real research and process, I'd love to hear about it.
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